adverse weather and snow affecting shopping trolleys

Weather: The Great Retail Disruptor?

The innate correlation between weather and consumer buying patterns is undeniable, with small changes in weather potentially having a large impact on day-to-day sales and operations. However, with advancements in predictive analytics, retailers are beginning to transition from blaming the weather to gaining from the weather.

Posted in Analytics, Big Data November 26, 2019 By

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